Colors TV is a general entertainment television network that is aired in India and is owned by Viacom18. The programming on the network includes comedies, dramas about families, reality programs aimed at younger audiences, series about criminals, and films made specifically for television.
Colors TV was launched in 2004 as a 24-hour Hindi movie channel. In 2006, it expanded its programming to include other languages such as English and Punjabi. The network also airs reality shows like The Great Indian Laughter Challenge, Comedy Nights with Kapil, Fear Factor Khatron Ke Khiladi, Comedy Circus Ke Ajoobe, and Dance India Dance Li'l Masters. The network has also started airing international formats such as Big Brother UK and MasterChef Australia.
In 2010 Colors began offering its content online through its website, mobile applications, and social media platforms like Facebook and Twitter. In 2018 they expanded their offerings by launching their first app which offers live streaming of their channels as well as access to their library of content via subscription fees or ad-free viewing options.
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